BA (Hons) Tourism Management - British University Vietnam (BUV) - The first QS 5-star university in Vietnam
BA (Hons) Tourism Management

BA (Hons) Tourism ManagementProgramme Overview

  • Degree: Bachelor of Art (Honours) in Tourism Management (Awarded by Staffordshire University)
  • Programme duration: 3 years (Full-time)
  • Location: BUV Campus, Ecopark, Hung Yen
  • Timetable: Student’s timetable will be sent to BUV student’s emails prior to the commencement date of each semester

BA (Hons) Tourism Management

Globally work-ready

BA (Hons) Tourism Management

Teaching excellence

BA (Hons) Tourism Management

Internship opportunities

BA (Hons) Tourism Management

Delivered 100% in English

  • Career Opportunities: With a practical and applied teaching and learning approach, you will be given the opportunities to gain real-life experience by interacting with industry guest speakers or going on study trips to both domestic and international destinations; preparing you for careers including Destination Marketing Executive, Sustainable Tourism Consultant, Travel Product Designer, Travel Sales Executive, Business Development Manager.
  • Growing Industry: The tourism industry is often described as the largest industry in the world, with one in ten jobs related to travel. As tourism in Vietnam is projected to grow further, there is a significant need for qualified and knowledgeable tourism professionals.
  • Prepare to Lead: The course will help you understand varied tourism contexts, including destination management and marketing, tour operations, festivals and events, cultural heritage, accommodation, attraction management, consultancy, and non-governmental organisations.
  • In-depth Insights: On our BA (Hons) Tourism Management, you will be provided with in-depth knowledge about the vibrant and dynamic travel and tourism sector and its interactions with economies, cultures, and environments to contribute to long-term sustainable development both locally and internationally.
BA (Hons) Tourism ManagementCourse structure
BA (Hons) Tourism Management Year 1
BA (Hons) Tourism Management Year 1

Resourcing Events and Tourism Organisation

Introduction to Tourism & Events

Management Skills (Enhancing Your Career & Personal Success)

Entrepreneurial Marketing

BA (Hons) Tourism Management Year 2
BA (Hons) Tourism Management Year 2

New Media Marketing in Tourism & Events

Tourism, Theories & Perspectives

Professional Development (Enterprise, Entrepreneurialism and Citizenship)

Tourist Destinations, Leisure & Culture

Tourism & Events Service Operations Management

International Culture & Communications

The module includes three main topic:
1. Cultural theory content: Defining culture; Evolution of cultural theory; National & corporate culture; Measuring cultural ‘gaps’; Characterising the complexity of culture and the difficulty in defining it; Characterising the evolution of cultural theory and drawing a distinction between both national & corporate culture
2. Influence of culture on communication content: Factors affected by cultural gaps; Communicating across cultural boundaries; Resulting patterns of international business; Characterising the challenge of communicating across cultural boundaries; Identifying the business risks associated with cultural gaps.
3. Cultural dynamics content: How culture is evolving; Near term – impact of globalisation; Longer term – population change & wider social change plus urbanisation; Characterising how culture is changing with increasing globalisation; Identifying what other factors impact culture and what the implications might be

BA (Hons) Tourism Management Year 3
BA (Hons) Tourism Management Year 3

International Supply Chain Management

Tourism in Action

International Tourism Marketing

Tourism Management Project

Contemporary Issues in Tourism & Events

The module examines the tourism and event organisation as a transformation system and the principles underpinning effective resource allocation, which includes the introduction of fundamental theories of organisational behaviour, basic principles and techniques of Human Resource Management, fundamental principles and practices of Financial Management, as well as how financial management and human resource management are integrated to ensure effective operations of organisations.
The purpose of this module is to provide you with an understanding of recent and contemporary developments in new media marketing technology, specifically the social media, mobile marketing, mobile apps, augmented reality and the way in which these have transformed the tourism and events sector. The module will enable you to assess the effects and the impacts of new media marketing technology on tourism organisations, destinations and distribution channels as well as strategic tourism marketing. This module will explore how technological potentials are integrated within touristic and events marketing practices. You will be encouraged to undertake research on contemporary new media marketing practices to help stimulate further investigation in specific tourism and events sector.

The module includes three main topic:
1. Cultural theory content: Defining culture; Evolution of cultural theory; National & corporate culture; Measuring cultural ‘gaps’; Characterising the complexity of culture and the difficulty in defining it; Characterising the evolution of cultural theory and drawing a distinction between both national & corporate culture
2. Influence of culture on communication content: Factors affected by cultural gaps; Communicating across cultural boundaries; Resulting patterns of international business; Characterising the challenge of communicating across cultural boundaries; Identifying the business risks associated with cultural gaps.
3. Cultural dynamics content: How culture is evolving; Near term – impact of globalisation; Longer term – population change & wider social change plus urbanisation; Characterising how culture is changing with increasing globalisation; Identifying what other factors impact culture and what the implications might be

This module aims to take a strategic view of Supply Chain Management and how effective it can be in supporting and driving organisational objectives and in achieving competitive advantage. It is based on the concept of a Supply Chain being the flow of information, goods, services and finance in both upstream and downstream directions, taking into account both supplier and customer relationships.
BA (Hons) Tourism Management

Programme outcomes

Knowledge & Understanding

Demonstrate a systematic understanding and critical evaluation of key aspects of tourism management, and concepts to inform decision making and management in response to contemporary and global developments.

Learning

Carry out inquiry-based learning, critical analysis and evaluation, and creative thinking to provide opportunities and solutions for tourism business success. Demonstrate the ability to critically compare different events management approaches and use and appraise these appropriately.

Enquiry

Justify and apply appropriate and ethical approaches to research and investigation in the field of tourism management and apply skills and knowledge of enterprise in the pursuit of new events solutions and opportunities.

Analysis

Critically evaluate aspects of tourism management decision making, be entrepreneurial in their way of thinking and behaving, and in their approach to problem and opportunity analysis. Throughout they will demonstrate creative thinking, risk analysis and innovation.

Problem Solving

Demonstrate a range of approaches to solving complex and interrelated tourism management problems, displaying judgement of appropriate and different perspectives and the knowledge and understanding of what is right and ethical.

Communication

Demonstrate their ability of communicating complex information, ideas, problems and solutions through a variety of media and display confidence in their communication and presentation abilities and their ability to network and interact.

Application

Apply, with reasoned judgment, skills, problem-solving techniques and knowledge to events problems, scenarios and opportunities to demonstrate their capabilities as entrepreneurs and enterprising individuals.

Reflection

Demonstrate a high level of competence in personal development, employability and understanding of their role in a globalised economy, through highly developed skills of personal awareness and critical review.
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BA (Hons) Tourism Management

Employability

The travel and tourism sector is rich with a diversity of opportunities for our Tourism Management students. Graduates may find themselves in operational or managing roles in organisations such as:

  • Hotels or resorts
  • Airlines
  • Luxury cruises
  • Restaurants
  • Amusement parks
  • Event management companies
  • Travel agencies
BA (Hons) Tourism ManagementAdmission requirements

Academic Requirements

Aged 17 or over. One of the following qualifications:

  • Vietnamese High School Diploma and Pathway to Staffordshire University Programme
  • Pass 2 subjects at Advanced GCE (A-Level)
  • An access programme passed at the required QAA-recognised standard for entry to Higher Education
  • An award of the European Baccalaureate Diploma, with at least 60 percent overall; English at 60 percent
  • An award of the International Baccalaureate Diploma with a minimum of 24 points; English at 4 points

English Language Requirements

One of the following:

  • A proficiency test within the last 2 years:
    • IELTS (non UKVI): 6.0 overall with a minimum of 5.5 in each component; or
    • TOEFL IBT: Listening: 17; Speaking: 20; Reading: 18; Writing: 17
  • A proficiency test within the last 5 years:
    • International Baccalaureate (taught in English) Pass in English B at Standard Level grade 5 or High Level grade 4; or
    • IGCSE English: IGCSE English as a first or second language: Grade C; or
    • Cambridge International English GCE O-Level/GCSE: English Language grade A – C

If you have not met one of the above requirements you need to complete IELTS Upper-Intermediate Course at BUV or equivalent.

You don’t need to provide evidence of English language proficiency if any of the following conditions apply: If you’re a UK national; If you’ve completed a full degree from a UK university.

*In case applicants would like to be considered for recognition of prior learning, interviews might be required (if applicable)

BA (Hons) Tourism Management

What do our students say?

BA (Hons) Tourism Management
Tran Khanh Linh
2010 Tourism Management Cohort

At BUV, I not only gained knowledge from top-tier professors in the field but also learned and developed life skills from all the peers and seniors here. BUV has helped me transform from a self-conscious girl into a strong and ambitious individual. I dared to think, dared to act, and accomplished many things that I never thought possible, such as holding an excellent degree and becoming a representative of students who contribute significantly to the university. I am very grateful for the opportunities that BUV has provided me, and I have tried my best so that I have no regrets here.

BA (Hons) Tourism Management
Pham Lan Nhi
1810 Tourism Management Cohort

I feel so grateful to have lots of support for my personal and professional growth during my 3 years at BUV. The faculties guide us to meeting international academic standards while providing us with industrial know-how at the same time. The student services here are amazing. I get exposed to many great opportunities to try and learn, to understand myself; tools to sharpen both hard skills and soft skills; and broad network for career prospect.

BA (Hons) Tourism Management

Programme pass rate

The pass rate for the Tourism Management programme in 2022 is 100%.

BA (Hons) Tourism Management

Fees & financial aid

Fees

Tuition fee information for students enrolling from January 2024:

Tuition Fee Other Fees* Total Fee
Pathway Programme VND 83,840,000 VND 14,690,000 VND 98,530,000
Degree** VND 687,780,000 VND 171,978,000 VND 859,758,000
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* Other fees include Education Resource Fee and Student Affairs Fee
** Listed fee covers the full programme

Tuition Fee & Fee Policy Tuition Fee & Fee Policy

Financial aid

The British University Vietnam (BUV) scholarship fund was established in 2018 with the goal of giving students the opportunity to study UK undergraduate and graduate programmes in an international learning environment. With an aim to improve and increase accessibility to high-quality education, BUV has officially launched the fund valued at 87 billion VND in 2024 with hundreds of scholarships and financial aid made available.

You can visit our Scholarship page to find out more and check your eligibility.

online application form

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