Moon Nguyen earned her Ph.D. in Communication Studies and her M.A. in International Journalism Studies from Hong Kong Baptist University. Throughout her academic journey, she delivered 12 presentations at top conferences in the field. She received several awards, including the Top Student Paper Award, the Michael Hoefges Research Funding Award, the HKSAR Reaching Out Award, and the Student Excellence Performance Award. Her research interests lie at the intersection of marketing and corporate communication, cybersecurity, fake news, and media/social media analysis. She has published in SSCI journals and with Routledge.

Before pursuing her academic career, Moon Nguyen amassed eight years of diverse professional experience. This included four years as a licensed journalist and copy editor for a science journal in Vietnam and four years as a public relations and marketing executive for a U.S. think tank based in Hong Kong.

ACADEMIC QUALIFICATIONS

• Doctor of Philosophy (2019 – 2025)
  Hong Kong Baptist University, Hong Kong
• Master of Arts in International Journalism Studies (2015 – 2017)
  Hong Kong Baptist University, Hong Kong
• Bachelor of Arts (Hons) in Sociology (2006 – 2010)
  Hue University of Science, Vietnam

PROFESSIONAL APPOINTMENTS

• British University Vietnam (BUV)
  Lecturer (2025 – Current)
• Hinrich Foundation (Hong Kong) – Marketing Executive (2017 – 2019) and Content Marketing Coordinator (2015 – 2016)
• Journal for Research and Development (Vietnam)
  Copy Editor (2011 – 2015)

RESEARCH AREAS / FIELDS 

• Marketing and Corporate Communication
• Social Media Analysis
• Cybersecurity, Fake News, Media Discourse Analysis

RESEARCH PUBLICATIONS 

• Nguyen, M. (2025)
  National Media’s Justifications on Vietnam’s Cybersecurity Law: A System Justification Approach. In Communication and Digital Authoritarianism: Local and Global Perspectives. Routledge. (Forthcoming)
• Kumar, A., & Nguyen, M. (2024)
  Manufacturing Digital Anger: Exploring Discursive Construction Of Cancel Culture On Twitter in India. In Collection on Cancel Culture and Digital Platforms. Routledge.
• Nguyen, M. (2023)
  Media Presentations of Vietnam’s Cybersecurity Law: A Comparative Approach with Corpus-based Critical Discourse Analysis. Computer Law & Security Review, 50 (September 2023). (Q1-SSCI)

RESEARCH & CONFERENCE PRESENTATIONS / EXHIBITIONS 

• Nguyen, M. (2023)
  Media Presentations of Vietnam’s Cybersecurity Law: A Comparative Approach with Corpus-based Critical Discourse Analysis. 2023 Conference of Association for Education in Journalism and Mass Communication (AEJMC), Washington D.C., August 7-10.
• Nguyen, M. (2023)
  National Media’s Justifications of Vietnam’s Cybersecurity Law: A System Justification Approach. 73rd Annual ICA, Canada, May 25-29.
• Nguyen, M. (2023)
  Cyber Sovereignty Versus National Cyberspace: Convergence and Divergence in Cybersecurity Discourse of China and Vietnam’s National Media. Southeast Colloquium, Middle Tennessee State University, U.S., March 2-4.
• Nguyen, M. (2022)
  Discourse Quality and Discursive Incivility in Authoritarian Context. 72nd Annual ICA Conference, France, May 26-30.
• Nguyen, M. (2022)
  How the Cybersecurity Law Might Change Journalism Landscape in Vietnam. Pre-Conference, Law & Policy Division, 2022 Conference of Association for Education in Journalism and Mass Communication (AEJMC), Detroit, MI, August 2, 2022. (Invited presentation)

RESEARCH GRANTS 

• Nguyen, M. (2022) – Michael Hoefges Graduate Student Research Fund Award, Law & Policy Division, Association for Education in Journalism and Mass Communication

AWARDS & HONOURS

• Top Student Paper Award (2023), Law & Policy Division, Association for Education in Journalism and Mass Communication
• HKSAR Reaching Out Award (ROA) (2022 & 2023)
• University Grants Committee, Hong Kong University of Shanghai John Yuen Memorial Scholarship (2023)
• Hong Kong Baptist University’s Doctoral Grant (2019)
• Hinrich Foundation Global Trade Scholarship (2015)