Dr. Madura Thiwanka Pathirana
The Business School

Dr. Madura Thiwanka Pathirana

Dr. Madura Thiwanka Pathirana

Dr. Madura Thivanka Pathirana is a Sri Lankan and Australian academic specializing in sustainable tourism and business management. He holds a Doctor of Business Administration from the University of Wales Trinity Saint David, UK, and currently serves as a Senior Lecturer at Edith Cowan University Sri Lanka. In 2025, he completed a Research Fellowship in Blue Economics and Sustainable Tourism at Griffith University, Australia. His research focuses on eco-innovation, climate-friendly travel, and community-based tourism. Dr. Pathirana has led multiple DFAT Australia–funded projects promoting sustainable tourism in Sri Lanka and has published widely in international journals. He is dedicated to fostering sustainability-driven leadership and developing future-ready professionals in tourism and business education.

ACADEMIC QUALIFICATIONS

  • Doctor of Business Administration (2015 – 2020)
    University of Wales Trinity St David, UK
    Thesis: Sustainable business model for boutique hotel operations
  • Master of Business Administration (2012-2014)
    Cardiff Metropolitan University, UK
  • Bachelor of Arts (Hons) Business Administration (2008-2011)
    Staffordshire University (UK)

PROFESSIONAL APPOINTMENTS 

  • Griffith University, Griffith Institute for Tourism (GIFT)
    Research Fellow (2025)
    Edith Cowan University (Australia, Sri Lanka)
    Senior Lecturer (2021-2025)
  • British School of Commerce (Sri Lanka)
    Lecturer (2019-2021)
  • University of West of England (Sri Lanka)
    Program Lead (2017-2019)
    Senior Lecturer (2017-2019)
    ESOFT Metro Campus (Negombo, Sri Lanka)
    Business School Head (2014-2017)

RESEARCH AREAS / FIELDS

  • Blue Economics and Marine Tourism
  • Regenerative Tourism
  • Sustainable Tourism

RESEARCH PUBLICATIONS 

  • Pathirana, M.T. (2025)
    An examine of eco-tourism potentials in Sri Lanka through digital storytelling, International Journal of Sustainable Tourism, 2(1), 54-96
  • Pathirana, M.T. (2025)
    Empowering Communities Through Gastronomic Tourism: A Sustainable Development Model in Sri Lanka’s Cultural Triangle, Book chapter, editors Anukrati Sharma, Jeetesh Kumar, Samik RayGastronomic Tourism – Discovering the World through Culinary Journeys. https://www.cabidigitallibrary.org/doi/epdf/10.1079/9781800628854.0008
  • Pathirana, M.T. (2025)
    Sri Lanka’s tourism: Avoiding Bali 2.0 by balancing growth with preservation. Contemporary Research Topics in Art & Design, 29. Available at: https://doi.org/10.34074/scop.1029017

RESEARCH & CONFERENCE PRESENTATIONS / EXHIBITIONS 

  • Pathirana, M. T., Silva, M. D., & Warnakula, U. S. (2025)
    Youth Cycling Tourism on the Sunshine Coast: Exploring Impacts and Sustainability for Future Generations, Cycling and Society Annual conference 2025, Glasglow, Scotland.
  • Pathirana, M.T. (2025).
    Adapting crisis recovery models to a multi-crisis tourism industry: the case of Sri Lanka. CAUTHE Conference 2025, Brisbane, Australia.
  • Pathirana, M. T., Silva, M. D., & Warnakula, U. S. (2025)
    Balancing Nature-Based Tourism and Ecological Integrity: Mitigating Human-Elephant Conflict in Sri Lanka’s Protected Areas, Leisure Studies Annual Conference, York, UK
  • Pathirana, M.T., Rathnasri, S., & Sirisena, D.C. (2024).
    Integrating Sustainable Tourism for Mangrove Conservation in Sri Lanka: Insights from Community-Based Management and Eco-Tourism Initiatives. Presented at the International Conference on Mangroves for Sustainability (ICMS), Sri Lanka.
  • Pathirana, M.T. & Putri, A. (2024).
    Enriching Tourist Experiences with Authentic Culinary Journeys: The ‘Sri Lankan Delights’ Initiative. Proceedings of 8th Asia Euro Conference 2023: Tourism, Hospitality & Gastronomy.

RESEARCH GRANTS

  • Pathirana, M.T., Gardiner, S. and Scott, N. (2024)
    DFAT Australia
    Intergovernmental policy recommendations to Sri Lankan government from Australia ($170,000)
  • Pathirana, M.T (2024)
    DFAT Australia
    Equipping youth with skills in sustainable tourism, focusing on promoting eco-friendly tourism practices.
  • Pathirana, M.T (2023)
    DFAT Australia
    Managed and developed training programs for youth, enabling them to adopt sustainable tourism strategies in the Central Province of Sri Lanka

AWARDS & HONOURS

Early Career Researcher of the year 2025

The Council for Australasian Tourism and Hospitality Education (CAUTHE)

Dr. Madura Thiwanka Pathirana
Dr. Madura Thiwanka PathiranaRead more
Dr. Donie Jardeleza
School of Computing & Innovative Technologies

Lecturer

Dr. Donie Jardeleza

Donie, originating from Iloilo City, Philippines, obtained his Bachelor’s degree in Computer Engineering from the University of San Agustin in 2000. Over two years, he garnered valuable IT industry experience post-graduation. Transitioning to academia in 2004, he spent seven years as an Assistant Instructor at Saint Paul University Iloilo, nurturing a passion for teaching and […]

Dr. Giovanni Merola
The Business School

Senior Lecturer

Dr. Giovanni Merola

Raised and educated in Rome, Italy, Giovanni completed a double major Bachelor degree in Statistics and Economics from the university La Sapienza in Rome. He completed his Masters and Ph.D. in Statistics at the University of Waterloo in 1994 and 1998, respectively. He was associate professor at the Polytechnic University of Catalunya in Spain, then […]

Dr. Valentina Gorchakova
The Business School

Lecturer

Dr. Valentina Gorchakova

Valentina is an experienced academic and marketing professional with a strong background in tourism, hospitality, and events. She holds a PhD from AUT University, New Zealand, and is a Fellow of the UK Higher Education Academy. Dr. Gorchakova has extensive experience in higher education leadership and programme management, overseeing academic provision, quality, and student learning […]

Tran Phuong Thao Ngoc
School of Communications & Creative Industries

Teaching Fellow

Tran Phuong Thao Ngoc

Tran Phuong Thao Ngoc is a design educator and graphic designer specialising in branding and website design. Born in Hue, Vietnam, she earned a full scholarship to British University Vietnam and graduated with first-class honours in Contemporary Creative Practice: Graphic Design in 2021. After discovering her passion for design education and academia, Ngoc remained at […]

Dr. Dong Manh Cuong
The Business School

Head of School, The Business School

Dr. Dong Manh Cuong

Dr. Dong Manh Cuong is currently the Head of The Business School at British University Vietnam (BUV). He has many years of teaching experience at both domestic and international universities, delivering international programmes offered by institutions such as RMIT, San José State University, Troy University, St. Francis University, etc. His research focuses on applied econometrics […]

Dr. Luu Thi Thao Nguyen
The Graduate School

Lecturer

Dr. Luu Thi Thao Nguyen

Nguyen holds a bachelor’s degree in international business and economics from Foreign Trade University Vietnam, a Master of Management from Keele University in the UK, and a PhD in Marketing from RMIT University in Australia. Nguyen’s PhD research explores the emergence of social enterprises, and she plans to further pursue impactful research. Nguyen has more […]

Sven Pfrommer
School of Communications & Creative Industries

Senior Teaching Fellow

Sven Pfrommer

Sven is a well-rounded creative director & visual artist, with a background in visual communication and 20+ years of industry experience. He was running a design & advertising agency and established a gallery for contemporary photography in the art capital Berlin. Sven was born in Berlin, studied visual communication design at the HAWK University of […]

James McGaughran
The Business School

Teaching Fellow

James McGaughran

Raised and educated in the United States, James completed a Bachelor’s degree at the University of Colorado (USA) as a double major in Political Science and Environmental Studies. Subsequently, he completed a Master of Strategic Leadership and Communication from Stephens College in Missouri (USA). James then travelled, worked and volunteered in India and Nepal before […]

James McMillan

Academic Ambassador and Teacher, Corporate Training & Pathway

James McMillan

James was born in England, but spent his formative years not far from Vietnam, in Brunei. In 1986 James moved back to the UK with his family, where he remained until 2015. Following graduation in 1996, he embarked on a career in the financial industry, working for HBOS and then Lloyds Banking Group. Before leaving […]

Don Hickerson
The Business School

Associate Lecturer

Don Hickerson

Don completed his degree in business administration from Confederation and immediately began working for BC Parks. It was here he fostered a reverence for outdoor recreation, beginning the process of certification from the Association of Canadian Mountain Guides. An unfortunate injury halted his career path resulting in a return to academia. Don subsequently completed an […]

DMCA.com Protection Status