Dr. Adrian Weng
Adrian joined BUV Hanoi in 2020, having previously taught at RMIT Vietnam for more than 10 years. Before teaching, he worked as a Training Manager in KPMG Malaysia, an international accounting firm headquartered in the Netherlands. Adrian also worked as a stock analyst and a real estate negotiator in Kuala Lumpur before finding his calling in teaching and training. Adrian is passionate about education and about using experiential activities to facilitate learning. This comes from his extensive background in adult learning. He makes sure that his students not only learn but they also have fun whilst learning.
Currently, Adrian teaches marketing and management subjects across a number of undergraduate programmes at BUV, including the Bachelor of Business and the Bachelor of Marketing. After receiving his Doctoral degree from Southern Cross University, in 2016, Adrian started to engage in research more actively. Currently, his research interests include the business field of leadership, culture, communication, and CSR.
ACADEMIC QUALIFICATIONS
- Doctore of Business Administration (2010 – 2016)
Southern Cross University, Australia
Thesis: Exploring communication in international workplaces in Ho Chi Minh City - Master of Business Administration (2001 – 2002)
University of New England, Australia - Bachelor of Economics (1988 – 1991)
Monash University, Australia
PROFESSIONAL APPOINTMENTS
- British University Vietnam (BUV)
Lecturer (2020 – Current) - RMIT University
Lecturer (2005 – 2020) - KPMG Malaysia
Training Manager (2003 – 2005)
RESEARCH AREAS
- Corporate Social Responsibility
- Leadership and communication
RESEARCH PUBLICATIONS
- Weng, AWT (2017), ‘Leadership and communication in HCMC, Vietnam’, International Journal of Business and Management, vol. 12, no. 5, pp.111
- Weng, AWT (2018), ‘CSR reporting in locally owned hotels in Malaysia’, Asian Social Science, vol.14, no. 8, pp. 16
- Smith, MR, Weng, AWT, Kijbumrung, T & Suhor, A (2018), ‘Do Western Companies Appropriately Adapt Their Indonesian Promotional Websites to an Indonesian Audience? A Study Applying Content Analysis of Cultural Cues Reveals Some Answers’, Asian Social Science, vol. 14, no. 12
- Share
Read more 
Lecturer
Program Lead for Data Science & Artificial Intelligence
Donie, originating from Iloilo City, Philippines, obtained his Bachelor’s degree in Computer Engineering from the University of San Agustin in 2000. Over two years, he garnered valuable IT industry experience post-graduation. Transitioning to academia in 2004, he spent seven years as an Assistant Instructor at Saint Paul University Iloilo, nurturing a passion for teaching and […]
Teaching Fellow
Acting Discipline Lead – Accounting, Finance & Economics
Raised and educated in Stoke-on-Trent, England, Jed completed a Bachelor’s degree in Accounting & Finance from Staffordshire University. Following graduation in 2018, he was employed by British University Vietnam as an English teacher whilst subsequently completing a Master of Business Administration (MBA) from Staffordshire University, delivered at British University Vietnam. During his time at BUV, […]
Lecturer
Dr. Madura Thiwanka PathiranaDr. Madura Thivanka Pathirana is a Sri Lankan and Australian academic specializing in sustainable tourism and business management. He holds a Doctor of Business Administration from the University of Wales Trinity Saint David, UK, and currently serves as a Senior Lecturer at Edith Cowan University Sri Lanka. In 2025, he completed a Research Fellowship in […]
Senior Lecturer
Discipline Lead - Tourism and Hospitality Management
Born and educated in Russia, Vladimir completed a Master’s degree in International Relations with distinction at Volgograd State University, followed by a Candidate of Science degree in Cultural Anthropology at St. Petersburg State University. He began his professional career managing major international exhibitions and business events in Russia and Europe, including projects for the European […]
Senior Teaching Fellow
Joey LaiJoey is from Malaysia, and she has been teaching at international universities/colleges for more than 15 years. Before joining the education industry, she had worked in banking and financial services in Malaysia. Joey came to Vietnam in 2007 and has served in BUV since 2016, leading the Accounting and Finance (AF) programme. In addition, she […]
Senior Lecturer
Dr. Giovanni MerolaRaised and educated in Rome, Italy, Giovanni completed a double major Bachelor degree in Statistics and Economics from the university La Sapienza in Rome. He completed his Masters and Ph.D. in Statistics at the University of Waterloo in 1994 and 1998, respectively. He was associate professor at the Polytechnic University of Catalunya in Spain, then […]
Lecturer
Discipline Lead - Business Postgraduate Programmes
Born in Hubei, China, Tingting completed a Bachelor’s Degree in Business Administration in 2008 and a Master’s Degree in Marketing Management in 2010 from Wuhan University. Then Tingting achieved her degree of Doctor of Philosophy in Marketing from City University of Hong Kong in 2015. She was also a visiting scholar at the University of […]
Teaching Fellow
Programme Lead - Computer Games Design & Programming and Games Art
David has lived and worked as an educator in Vietnam for the past 8 years and has always focused on creating a fun, inclusive and engaging learning environment for his students. David currently holds a Bachelor’s and Master’s degree in Computer Science and a Post Graduate Certificate for Teaching in Higher Education. He has taught […]
Lecturer
Dr. Daphne LauBefore joining BUV, Daphne served as a Research Assistant Professor at the Hong Kong Polytechnic University (AACSB and EQUIS accredited). She holds a Ph.D. in Accountancy from the City University of Hong Kong (AACSB and EQUIS accredited). Daphne was awarded a Hong Kong Ph.D. Fellowship by the Research Grants Council of the Hong Kong Special […]
Deputy Vice-Chancellor and Vice-President
Professor Rick BennettRaised and educated in London, Rick completed undergraduate studies in the Fine Arts before working for 7 years within the UK film & television industry specialising in TV commercials and music video production. After emigrating to Australia in 1990, Rick worked at the University of New South Wales (in Sydney) where for 24 years he […]
