What Drives Turnover in Call Centres?
Jul 23, 2025
22:21:51
In March 2025, Dr Kumarashvari Subramaniam published a research article in the International Journal of Innovative Research and Scientific Studies titled:
“An explorative study on intrinsic factors influencing decision-making and turnover intention with gender as moderating factor among call center employees in Malaysia.”
The study examines how intrinsic factors such as managerial empowerment, career growth, organisational commitment, and rewards management influence turnover intention among call centre employees. Gender is explored as a moderating factor in these relationships.
Findings reveal that empowerment, organisational commitment, and fair compensation play critical roles in employee retention. The study also recommends that organisations consider gender-based strategies and align career development opportunities with employees’ expectations.
Read the full article here.
- Share
-
Read more 
Jul 23, 2025
Art Tourism Development Potential in Vietnam and Southeast AsiaAt the 7th International Conference on Sustainable Globalisation (ICSG), held in Colombo, Sri Lanka in January 2025, Dr Aiwa Romy and Dr Maren Viol delivered presentations on “Exploring Art Tourism in Southeast Asia: A Case Study on Fine Arts and Place Attachment in Vietnam.” The study explores the role of fine arts in tourism, particularly […]
Jul 23, 2025
AI Assessment Scale (AIAS) Paper Wins Best Paper of the Year AwardThe paper “The Artificial Intelligence Assessment Scale (AIAS): A Framework for Ethical Integration of Generative AI in Educational Assessment” has won the Best Paper of the Year 2024 from the Journal of University Teaching and Learning Practice. Authored by Assoc. Prof. Dr. Mike Perkins (Head of the Centre for Research and Innovation at British University […]
Jul 23, 2025
Driving Educational Change Through Research and Innovation in the Digital EraOn 13 January 2025, the Digital Transformation in Higher Education – Immersion Forum united educators, researchers, and innovators from BUV, Bournemouth University (BU), Tra Vinh University (TVU), and the University of Economics Ho Chi Minh City (UEH) to envision the future of higher education. The event was held at Bournemouth University, and was a part […]
Jul 23, 2025
How Does FDI Affect Economic Growth?The article titled “How Does FDI Affect Economic Growth? A Comparative Study Across Country Groups by Level of Development”, conducted by Dr Dong Manh Cuong and colleagues, was published in a Q2-ranked academic journal in December 2024. The study analyses the impact of Foreign Direct Investment (FDI) on economic growth across 138 countries with varying […]
Jul 23, 2025
Innovative research in Intrusion Detection for Power-limited SystemsDr. Dang Quang Vinh is a distinguished researcher whose work in intrusion detection for power-limited systems is making a significant impact in the field of cybersecurity. His research strengthens network security in environments where energy efficiency and data constraints present major challenges. Dr. Vinh earned his PhD in Computer Science from Université de Lorraine (France) […]
Jul 21, 2025
The City Reimagined through Virtual RealityDr Ross Adrian Williams is a composer and sound designer whose work spans theatre, film, animation, dance, museum installations, 360° video, and virtual reality (VR). His contributions to award-winning abstract, documentary, animated, and narrative films have been showcased at prestigious global platforms, including the Venice Biennale and Busan International Short Film Festival. Dr Williams’ interdisciplinary […]
Jul 21, 2025
How Social Media Shapes Who We AreDr. Pham Hai Chung brings a wealth of expertise to BUV, having served as the Senior Lecture and Programme Lead of the Professional Communications programme. Before joining BUV, Dr. Pham Hai Chung was a researcher at Harvard Kennedy School in the U.S. She earned her Ph.D. in Media and Communication from Bournemouth University, England, and […]
Jul 21, 2025
Why Do We Only Share News with Close Friends?Dr. Moon Nguyen holds a Ph.D. in Communication Studies and an M.A. in International Journalism Studies from Hong Kong Baptist University. A prolific scholar, she has presented 12 papers at leading conferences and earned prestigious awards, including the Top Student Paper Award, the Michael Hoefges Research Funding Award, the HKSAR Reaching Out Award, and the […]
Jul 21, 2025
Redefining Storytelling Through Documentary FilmDr. Paul D.J. Moody holds a Ph.D. in Visual Communication from the Royal College of Art (2023), following an earlier Diploma in Professional Film and Video Production from the North East Media Training Centre (1989). With a background that blends academic research and practical filmmaking, Dr. Moody brings a unique interdisciplinary perspective to his teaching […]
Jul 18, 2025
BUV Academic Presents Groundbreaking AI Assessment Framework at 2024 United Nations IGFOn December 16, 2024, at the United Nations Internet Governance Forum (IGF) in Saudi Arabia, Associate Professor Dr. Mike Perkins represented the British University Vietnam (BUV) in a pivotal session on the future of AI and education. His presentation tackled the growing challenges of AI text detection technologies and introduced the AI Assessment Scale—a new […]
