Head, International Student Recruitment - British University Vietnam (BUV) - The first QS 5-star university in Vietnam
Head, International Student Recruitment
Head, International Student Recruitment
Head, International Student RecruitmentJob Description

British University Vietnam is inviting experienced candidates to apply for the position Head, International Student Recruitment.


British University Vietnam (BUV) is the first and only international university in Vietnam to directly award British degrees from the prestigious University of London and Staffordshire University. BUV is rated a 5-star university of excellence by the world-recognised QS accreditor and is also recognised with a university-wide accreditation from the UK’s Quality Assurance Agency (QAA).

BUV has three main brand drivers:

  • Offering accredited British and international higher education and training in Vietnam.
  • Providing 5-star university campuses, learning spaces, and services.
  • Including a compulsory personal and social growth program that prepares students for the future of life and work.

Established in 2009, BUV provides teaching for undergraduate and graduate programmes. Employability rates for students are exceptionally high with 100% of graduates from BUV either employed or continuing higher education within 3 months after graduation.

With a wide network of more than 300 enterprise partners in various fields, and 12-week internship programmes, BUV helps students gain professional knowledge and practical skills to meet employers’ requirements as well as be ready to develop their careers immediately after graduation.

Students study at BUV’s award winning campus in the Ecopark township near Hanoi. With its state-of-the-art teaching and learning facilities and an iconic design, BUV is recognised as one of the best educational environments in Southeast Asia.


The Head of International Student Recruitment will oversee and coordinate all activities related to the recruitment of international students for the university, ensuring the attainment of enrollment targets and the advancement of our institution’s global presence. This role entails strategic planning and implementation of recruitment campaigns to attract a diverse and skilled pool of international students, as well as collaboration with international recruiting agents. Additionally, the position will involve working closely with stakeholders to enhance the university’s outreach and engagement in key markets, both within Vietnam and internationally.


  • Develop and implement comprehensive international recruitment strategies to meet international student enrollment goals.
  • Identify and cultivate relationships with educational agents, schools, communities, and other key partners in Vietnam and global markets.
  • Organize and participate in international recruitment events, fairs, and webinars (both in-country and internationally) to promote the university.
  • Monitor and analyze market trends, both domestic and international, to identify new recruitment opportunities and adapt strategies accordingly.
  • Collaborate with marketing teams to create effective promotional materials and digital campaigns targeting international audiences.
  • Ensure compliance with relevant policies and regulations regarding international student admissions.
  • Provide guidance and support to prospective international students throughout the application and enrollment process.
  • Manage the recruitment budget effectively to maximize return on investment.


COMPETENCIES (knowledge, skills, and abilities)


  • Bachelor’s degree from international recognized university.
  • Proven experience in international student recruitment, preferably in higher education.
  • Strong knowledge of international education systems and student mobility trends.
  • Excellent English verbal and written communication skills; proficiency in a second language is an asset.
  • Strong interpersonal and networking skills with the ability to build and maintain professional relationships.
  • Demonstrated ability to work independently and as part of a team in a fast-paced environment.
  • Proficiency in using CRM systems and other recruitment-related software.
  • Experience living or working abroad, demonstrating adaptability and cultural sensitivity.
  • Ability to navigate cross-cultural communication and understanding in recruitment efforts.
  • Proven track record of successful international recruitment initiatives in diverse cultural contexts.
  • Proven track record of scaling up international student enrolment at an international higher education.


  • Master’s degree in a related field.
  • Knowledge of visa regulations and admissions processes for international students.

COMPETENCIES (behavioural)


  • Strong leadership and organizational skills.
  • Adaptability and cultural sensitivity in working with diverse populations.
  • Results-oriented with a proactive and strategic approach to problem-solving.
  • High level of initiative and motivation.
  • Ability to manage multiple projects and meet deadlines effectively.


  • Creative thinking and problem-solving abilities.
  • Strong presentation and public speaking skills.
  • Demonstrated ability to innovate and implement new recruitment strategies.
Job Title
Head, International Student Recruitment
Post on
Reports To
Director, Marketing, Communications & Student Recruitment and dotted reporting to: Pro-Vice Chancellor (Operations)/COO


  • Highly competitive salary package (plus benefits) for Vietnamese and expatriate candidates depending on qualifications/experience.
  • 13th month Tet bonus (for Vietnamese candidates);
  • Annual cost of living adjustment, annual merit increment to salary, and performance-based bonuses
  • Recognition & awards programmes.
  • 20 days annual leave, plus Xmas closure, public holidays and 5 days paid sick leave.
  • Healthcare plan (Private accident, medical, and dental insurance, including annual health checks).
  • Education support for staff, spouse and children.
  • Relocation allowance to cover visa/flights/initial days accommodation for international candidates.
  • Support and assistance in work permit and visa application together with relocation to and settling into living and working in Vietnam.
  • Transportation support.
  • Business travel insurance.
  • Flexible working arrangements.
  • Various staff events throughout the year (outings, year-end party, sports activities and other events).
  • Onsite fitness and sports centre.
  • Opportunity to work within a professional and multicultural environment.
Head, International Student RecruitmentApplication


Interested candidates should prepare an up-to-date CV and a cover letter. Please then select SUBMIT YOUR CV button on our JOBS AT BUV webpage or email to hr@buv.edu.vn. We will invite short-listed candidates for interviews. Recruitment will remain open until the position is filled.


All staff are expected to understand and enact the University’s commitment to ensuring equality and diversity in all activities. This commitment is enshrined in the BUV mission statement and our core values.

Every member of staff has a responsibility to ensure colleagues are treated with dignity and respect. The University is committed to creating a work environment for all staff that is free from harassment, intimidation, and any other forms of bullying at work, where everyone is treated with dignity, respect, and professional courtesy.

Submit Your CV Head, International Student Recruitment
Head, International Student Recruitment

Contact details

  • Contact Name: Human Resources Department
  • Method of contact: Email or post
  • Address: Ecopark township, Van Giang, Hung Yen
  • Email: hr@buv.edu.vn
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